Category Archives: History of Billboards


The Strange and Colorful History of Billboard Advertising

The Strange and Colorful History of Billboard Advertising

Advertising began outdoors. The earliest outdoor messages were probably inscriptions on Egyptian monuments. When Johannes Gutenberg invented the movable type printing in 1450, modern advertising was introduced through the handbill. And in 1796, the first illustrated poster was made when the lithographic process was perfected. Prior to the advent of motor vehicles, primitive examples of billboards were sometimes used to alert people traveling on foot,…

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