Date: 15 Oct 2014
Cat: Poster Panel Billboards

Big Y Supermarkets – Poster Panel Ad Campaign – Rt. 140 Franklin, MA

Big Y Supermarkets – Poster Panel Ad Campaign – Rt. 140 Franklin, MA

Billboard Connection worked to acquire this Poster Panel Billboard on East Main St. in Franklin, MA for our client Big Y Supermarkets for a full-year rental agreement. The Poster Panel billboard is located less than 200 yards from the new Big Y supermarket store location in Franklin as well as perpendicularly across East Main from Shaw’s Supermarket, their main competitor in the market. Big Y changes the creative copy monthly to reflect new item specials and seasonal promotions. Over 10,000 cars per day pass the billboard.